
Google Cloud AI business intelligence
Looker is Google Cloud's enterprise business intelligence platform that combines a powerful semantic modeling layer (LookML) with AI-driven conversational analytics powered by Gemini. The platform provides governed, consistent data access across organizations while enabling natural language data exploration through its Conversational Analytics feature.
Looker's Conversational Analytics, powered by Gemini for Google Cloud, allows users to chat with their data using natural language queries. The platform's LookML semantic layer ensures consistent metric definitions across the organization. Looker integrates directly with Vertex AI for custom AI workflows and advanced analytics. Seamless BigQuery integration enables analysis of massive datasets, while embedded analytics capabilities allow organizations to deliver data experiences within their own applications.
Looker AI is built for large enterprises that need governed, consistent analytics with a strong semantic layer. It suits organizations already on Google Cloud, data teams that prioritize data modeling and governance, and companies looking to embed analytics into their products. Its enterprise pricing makes it most appropriate for mid-to-large organizations with significant analytics budgets.
Contact Google Cloud sales for a Looker demo and custom pricing quote. Looker requires setup of LookML models to define your data relationships and metrics. For lighter-weight needs, Looker Studio (formerly Data Studio) offers a free dashboard tool with Pro upgrades available at approximately $9/user/month.
Pricing & Accessibility: Looker uses custom enterprise pricing, typically starting around $60,000/year for the Standard edition. Average annual contracts run approximately $150,000 based on negotiated deals. Looker Studio Pro offers a more accessible entry at around $9/user/month. Conversational Analytics is available with unlimited access through September 2026.
Why Consider Looker AI: Looker's combination of a powerful semantic modeling layer with Gemini-powered conversational analytics provides enterprises with governed, AI-enhanced data access that ensures every team member works from a single source of truth.
Enterprise-wide governed business intelligence, embedded analytics in customer-facing products, large-scale data exploration on BigQuery, cross-departmental KPI standardization, AI-powered data exploration for non-technical stakeholders
~$60,000/year
Free tier: Looker Studio free version available separately