Grin
AI influencer marketing management platform
GRIN is an all-in-one creator management platform that enables brands to discover, recruit, and manage influencer relationships at scale. The platform integrates seamlessly with eCommerce tools and provides comprehensive campaign tracking, from outreach to ROI measurement.
Key Capabilities
GRIN features Gia, an AI creator marketing agent that finds the right creators, writes outreach, handles gifting, and tracks performance automatically. The platform includes an influencer relationship management (IRM) system with CRM-like functionality, integrated email inbox, affiliate link and discount code generation, comprehensive ROI reporting, and deep Shopify integration for seamless product seeding and order management.
Who Should Use Grin
GRIN is ideal for DTC and eCommerce brands running influencer marketing programs at scale. Marketing teams managing multiple creator relationships, brand managers seeking to track influencer ROI, and eCommerce companies wanting to streamline product gifting will benefit most from the platform.
Getting Started
GRIN offers a free trial to explore the platform before committing. Contact their sales team for pricing tailored to your program size. The Shopify integration makes onboarding particularly smooth for Shopify merchants.
Pricing & Accessibility: GRIN starts at approximately $2,200/month with annual commitments. Pricing scales based on CRM volume as your creator program grows. A free trial is available.
Why Consider Grin: GRIN's deep eCommerce integration and AI-powered creator agent (Gia) make it uniquely effective for product-based brands looking to scale creator partnerships while maintaining authentic, relationship-driven marketing.
Pros
- AI agent (Gia) automates creator discovery, outreach, and performance tracking
- Deep Shopify integration for seamless product seeding
- Comprehensive IRM with CRM-like relationship tracking
- Real-time ROI reporting for all influencer campaigns
- Free trial available
Cons
- Starting price of $2,200/month is steep for small brands
- Annual commitment typically required
- Primarily focused on eCommerce and product-based brands
Who is this for?
Influencer discovery and recruitment, creator relationship management, product seeding and gifting, affiliate program management, influencer campaign ROI tracking
Frequently Asked Questions about Grin
What is Gia in GRIN?
Gia is GRIN's AI creator marketing agent that automates key tasks including finding the right creators for your brand, writing outreach messages, handling product gifting logistics, and tracking campaign performance.
How does GRIN's Shopify integration work?
GRIN integrates directly with Shopify to simplify product seeding, allowing influencers to place orders at correct dimensions. It tracks orders, manages inventory for gifting, and connects sales data directly to influencer performance.
How much does GRIN cost?
GRIN starts at approximately $2,200 per month with annual commitments. Pricing scales based on your CRM volume and program size, with options to add capacity as your creator program grows.
Pricing
paid
$2,200/mo
Details
APIYes
Open SourceNo
CollaborationYes
LanguagesEnglish
Learning CurveModerate
Integrations
ShopifyWooCommerceMagentoSlackGmail+1 more
