Brevo AI
AI-powered email and marketing automation
Brevo (formerly Sendinblue) is a comprehensive marketing platform that combines AI-powered email marketing, SMS campaigns, CRM, and marketing automation at competitive prices. Unlike most competitors that charge by contact count, Brevo bills based on email volume, making it a cost-effective choice for businesses with large subscriber lists.
Key Capabilities
Brevo's AI features include AI-generated subject lines and email content that save 30-40% of writing time, and predictive sending AI that optimizes delivery time for individual recipients. The AI content generator analyzes your product or service description and suggests tailored email copy. Beyond AI, the platform offers marketing automation workflows, transactional emails, SMS and WhatsApp campaigns, a built-in CRM, landing page builder, signup forms, and detailed campaign analytics. Professional-tier users gain access to AI-powered segmentation for smarter audience targeting.
Who Should Use Brevo AI
Brevo AI is a strong choice for small to mid-size businesses that maintain large contact lists but send moderate email volumes, thanks to its volume-based pricing model. It is particularly well-suited for ecommerce stores needing transactional emails alongside marketing campaigns, and for businesses that want email, SMS, WhatsApp, and CRM capabilities in a single affordable platform.
Getting Started
Create a free account at brevo.com to start sending up to 300 emails per day at no cost. Import your contacts, design emails with the drag-and-drop builder, and set up basic automation workflows. The AI content generator is available to help draft email copy. Upgrade to the Starter plan at $9/month for higher sending limits and removal of the Brevo logo.
Pricing & Accessibility: Brevo offers a free plan with 300 emails/day and unlimited contacts. Starter begins at $9/month for 5,000 emails/month, Business at $18/month adding marketing automation and landing pages, and Enterprise pricing starts around $10,000/year for high-volume senders. All plans include unlimited contacts.
Why Consider Brevo AI: Brevo's volume-based pricing model with unlimited contacts, combined with AI-powered content generation and multi-channel capabilities spanning email, SMS, WhatsApp, and CRM, delivers exceptional value that contact-based competitors cannot match.
Pros
- Volume-based pricing with unlimited contacts on all plans
- AI content generator saves 30-40% of email writing time
- Multi-channel marketing with email, SMS, WhatsApp, and CRM in one platform
- Generous free plan with 300 daily emails
- Predictive sending AI optimizes delivery time per recipient
Cons
- Advanced AI segmentation limited to Professional tier at higher pricing
- Free plan includes Brevo branding on emails
- Landing pages only available on Business plan and above
Who is this for?
Sending AI-optimized email marketing campaigns, managing multi-channel marketing across email SMS and WhatsApp, automating transactional emails for ecommerce, building CRM-integrated customer journeys, generating AI-drafted email content and subject lines
Frequently Asked Questions about Brevo AI
How does Brevo's pricing differ from Mailchimp?
Brevo charges based on the number of emails you send per month rather than the number of contacts in your list. This makes Brevo significantly cheaper for businesses with large contact lists that send moderate volumes, as you can store unlimited contacts on every plan including the free tier.
What AI features does Brevo include?
Brevo offers AI-generated subject lines and email content, a content generator that drafts email copy based on your product description, and predictive sending AI that optimizes delivery timing for each recipient. Professional-tier users also get AI-powered audience segmentation.
Can I use Brevo for SMS and WhatsApp marketing?
Yes, Brevo supports multi-channel marketing including email, SMS, and WhatsApp campaigns from a single platform. SMS credits are purchased separately, and WhatsApp campaigns are available on Business and Enterprise plans.
Pricing
freemium
$9/mo
Free tier: 300 emails/day, unlimited contacts, Brevo branding
Details
APIYes
Open SourceNo
Mobile AppiOS & Android
CollaborationYes
LanguagesEnglish, French, Spanish, German, Italian, Portuguese and more
Learning CurveEasy
Integrations
ShopifyWooCommerceWordPressSalesforceZapier+2 more
